Success Stories:
Her Story Her Way

Ruchi Mehta is an enterprising person. She has a BSc in Biosciences from University of Auckland NZ. From a very young age, she has been very passionate about painting, which was the sole reason behind the launch of her first venture, The Paint Social.

Brief introduction about yourself and tell us something about The Paint Social?

The Paint Social (TPS) started in May 2016. It is out of passion for painting as a hobby that led to the creation of TPS.

The Paint Social is a social painting party that hosts public and private events for adults and kids. Paint parties are a great way to celebrate special occasions or just get together and have a great time! The Paint Social is not a painting school or a regular art class. The idea of TPS is to make your own paintings and not to replicate the original.

What ignited the spark in you to start this business enterprise

I always had passion towards creativity since school days. The idea of painting along with friends at local bars/restaurants was something unheard of in the city. People are left with limited social options in this hustle bustle and the younger ones are always looking for something new to try & enjoy.

TPS started off very first session by inviting friends to try it out, and most of them said they are “not creative”, “we are only here for food & drinks”, but in the end, they all enjoyed and painted! To their surprise, they found this session to be fun, de-stressing and therapeutic. They highly encouraged us to do this again, and we decided to incorporate TPS to take this to the next level.

You just need to experience this once! You will love it. It’s stress-free just like an hour of spa but with a lot of fun when you mix drinks to it!

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Please share your future goals.

We aim at creating our niche in the arts and entertainment industry by making 'The Paint Social' brand visible across all states in India.

What are your views on the thought, that as compared to male counterparts, it’s harder and more struggling for females to make a mark professionally?

I disagree because when you are starting any business it is equally difficult for both men and women. You have to make people believe in your idea. If people believe in you and your vision, it’s not difficult for anyone to walk towards success.

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What piece of advice would you like to give to the aspiring youth who wish to pursue their dream of becoming an entrepreneur

Entrepreneurship is a rocky road. You need to have conviction and passion for your business idea. You will need to be jack of all trades; you will need to do a lot of it yourself especially at the start. Do not let this deter you. Network with people from your industry and understand the ecosystem. You have to have confidence in your ability, and then be tough enough to follow through.

According to you, what are the top three essential skills needed to be a successful entrepreneur?

Manage & retain your employees, constantly create and Innovate, Keep your customers satisfied all the time.

Is it easy to maintain the work-life balance?

Yes and my family have been very supportive since the initiation of TPS.

What are your views and opinions towards the ambiguous need to promote women entrepreneurship and women empowerment in India?

Women need to change the way the world thinks about women. Women need to do what they are passionate about, dream bigger, and go all out and achieve it. After all women are great in multi-tasking.